Principles and Practice of Management – KASNEB Syllabus

Table of Contents

PAPER NO. 9  PRINCIPLES AND PRACTICE OF MANAGEMENT

GENERAL OBJECTIVE

This paper is intended to equip the candidate with the knowledge, skills and attitudes that will enable him/her to apply the principles of management in practice.

LEARNING OUTCOMES

A candidate who passes this paper should be able to:

  • Demonstrate understanding of management principles and techniques
  • Apply knowledge of management theories in organisations
  • Demonstrate entrepreneurship skills as part of the management process
  • Apply management    competencies    in    response    to    emerging             trends               in

CONTENT

Introduction to management

  • Nature of management
  • Importance of management
  • Levels of management
  • Skills of management
  • Roles of management as advocated by Mintzberg
  • Qualities of an effective manager
  • Management, administration and leadership

Evolution and development of management thought

  • Pre-industrial revolution management theories
  • Classical theories and neo-classical theories
  • Contemporary theories

Functions of management

Planning function

  • Foundations of planning
  • Planning process
  • Types of plans
  • Approaches to planning
  • Relationship between planning
  • Decision making
  • Contemporary issues in planning

Organising function

  • Meaning and importance of organising
  • Process of organising
  • Principles of organising
  • Factors affecting the organising function
  • Organisational structures
  • Contemporary organisational designs

Staffing function

  • Meaning and importance of staffing
  • Function
  • Factors that affect the staffing function
  • Components of the staffing function; recruitment and selection

Directing function

  • Meaning and importance of directing
  • Leadership
  • supervision
  • Motivation
  • Coordination
  • Communication

Controlling function

  • Meaning and importance of control
  • Steps in the control process
  • Types of control
  • Tools of control
  • Contemporary issues in control
  • Essentials of an effective control system

Enterprise management

  • Meaning and concept of entrepreneurship
  • Intrapreneurship in organisations
  • Entrepreneurial development
  • Enhancing creativity and innovation in organisations
  • Methods of generating ideas
  • Introduction to business plan
  • Protection of intellectual properties

Project management

  • Project management concepts
  • Characteristics of a project
  • Importance of projects
  • Features of projects and baseline surveys
  • Project life cycle
  • Project planning and scheduling
  • Project resources and costing
  • Project completion and evaluation

Marketing management

  • Meaning and importance of marketing
  • Marketing management orientation/philosophies
  • Marketing mix
  • Developing of marketing information
  • Marketing strategies
  • Marketing research and intelligence
  • International marketing and e-commerce

Decision making

  • Importance of decision making
  • Decision making process
  • Decision making models/approaches
  • Types of decisions
  • Decision making under different conditions
  • Challenges in decision making
  • Problem solving skills

Emerging issues and trends

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